G-Dragon Unveils PEACEMINUSONE Highball at VIP Concert Party — Is He Entering the Liquor Market?

G-Dragon has done it again—blending art, lifestyle, and personal branding into a new, unexpected format: a signature highball.

According to online communities, fans who attended G-Dragon's VIP Party reportedly had an exclusive glimpse into the singer's newest product. Following the explosive start of his 2025 WORLD TOUR [Übermensch IN KOREA], the BIGBANG leader revealed a new product that captured everyone’s attention: the PEACEMINUSONE Highball, named after his personal brand. It made its surprise debut during a private VIP afterparty hosted by G-Dragon’s agency, Galaxy Corporation, on March 30 at Seoul Dragon City’s King’s Vacation Hall.

🥂 A Highball with G-Dragon’s Taste

Served at the exclusive Galaxy Robot Night event, the highball can was sleekly designed—black with G-Dragon’s iconic PEACEMINUSONE daisy logo in white and yellow. It reportedly contains 4.5% alcohol in a 500ml can, though exact flavor profiles remain a mystery, sparking curiosity across social media.

Photos and videos circulated online show AI robot Alice—dressed in GD’s POWER-themed merch—serving highballs to guests. The robot even responded to crowd interaction, adding a futuristic and playful energy to the VIP gathering.

🤖 Not Just a Drink — A Branded Experience

This wasn’t just a product launch—it was a branded performance experience. Alice, the interactive AI robot, didn’t just hand out drinks. She responded to guest movements and reactions, using voice recognition and motion sensors to enhance the delivery of G-Dragon’s signature cocktail.

Attendees posted selfies and “proof shots” of the highball on social media, fueling interest and speculation among both domestic and international fans.

🔥 Is GD the Next Celebrity in the Liquor Game?

While the PEACEMINUSONE Highball is not yet officially released, interest is exploding online. Fans from China and Korea alike are already asking where to buy it—and if it will be sold publicly.

Though the manufacturing partner confirmed it produced the product used at the event, it stopped short of confirming any distribution or retail plans.

If G-Dragon does move forward with a launch, he’ll join a growing list of Korean celebrities with their own alcohol brands, including:

Jay Park – Wonsoju

Hyomin – Hyomin Sawa

Sung Si-kyung – Gyeongtakju

Soyou – Sso Highball

Choi Ja – Bunja

Park Sung-woong – Virginia C&C

✨ aespa’s Guest Appearance on G-Dragon’s “Good Day”

BIGBANG’s G-Dragon is welcoming aespa to his variety show “Good Day,” and a new teaser gives fans a first glimpse of the upcoming episode.

All four members of aespa are seen arriving at the show’s "general assembly." The teaser then flashes back to six hours earlier, when G-Dragon, Jung Hyung Don, and Defconn met the group at a cozy coffee shop.

G-Dragon recalls being impressed by their performance at the latest MAMA Awards where they took home an award, and mentions he'd been following them even during his career hiatus. Defconn then playfully calls out GD for dancing to “Whiplash” backstage, prompting a lighthearted dance lesson from Winter, who teaches the signature move.

Though G-Dragon tries to follow along, he bashfully gives up mid-way and jokes, “I miss the other BIGBANG members so much.” When Giselle is asked what she thought of his dance, she sweetly responds, “It was perfect.”

🎤 G-DRAGON 2025 WORLD TOUR [Übermensch] IN KOREA

G-Dragon officially returned to the stage with his long-awaited 2025 world tour, [Übermensch] IN KOREA, marking his first solo concert in 8 years. The tour kicked off on March 29–30 at Goyang Sports Complex, where fans witnessed a high-energy, career-spanning performance featuring hits like “Power,” “Crooked,” “That XX,” “Who You?” and more.

The show included surprise reunions with BIGBANG members Taeyang and Daesung, who joined him onstage, as well as a guest performance by CL of 2NE1.

Following the Seoul dates, the tour will expand to Tokyo, Osaka, Macau, Hong Kong, Taiwan, Malaysia, the Philippines, and more. The Übermensch tour signals not just a musical comeback—but a full-blown G-Dragon cultural renaissance.

💬 Final Thoughts

G-Dragon’s PEACEMINUSONE Highball isn’t just a drink—it’s a branding statement. Whether or not it hits retail shelves soon, the buzz it created proves once again that anything G-Dragon touches becomes a cultural moment.

Stay tuned—because if this highball drops, it might just become the coolest collector’s item (or cocktail) in K-pop.