Son Heung-min Caught in the Middle as Tottenham's 'Squid Game' Season 2 Collab Sparks Outrage (Here’s Why)

Tottenham Hotspur fans are voicing their frustration after the club announced a new partnership with Netflix to promote the second season of 'Squid Game'. The announcement has led to a wave of discontent, with many fans questioning the club's priorities.

On December 17, Tottenham announced on their official website that they had teamed up with Netflix, supporting the launch of 'Squid Game' Season 2, which will be released on December 26. The collaboration includes fan participation events during the upcoming matches against Liverpool on December 23 and Wolverhampton on December 30.

However, the partnership announcement quickly sparked backlash among some Tottenham supporters. Fans expressed disappointment, accusing the club of focusing more on commercial activities rather than the team's performance on the field. Many viewed the partnership as "unnecessary promotion," criticizing the club for prioritizing financial gain over the true essence of football.

As fan discontent grew, some domestic football fans voiced concern for Son Heung-min, with comments such as "Son Heung-min is caught in the middle of this mess" and "He doesn’t deserve the blame or the negative attention."

Furthermore, fans pointed out an ironic similarity between the club's current situation and the 'Squid Game' narrative. One fan remarked on social media, "Promoting a game where most participants fail to achieve their goals feels eerily similar to Tottenham’s current state."

The comparison draws a parallel between 'Squid Game', where contestants participate in life-or-death games for a huge cash prize, and Tottenham’s focus on commercial ventures despite a lack of success in football. Fans believe the club is sacrificing what truly matters—sporting success—in pursuit of immediate financial gain, much like the desperate participants of 'Squid Game'.

Tottenham supporters are particularly concerned about club chairman Daniel Levy’s leadership, questioning the focus on commercialism rather than on-field success. Despite the club’s financial focus, Tottenham’s performance in the Premier League has been underwhelming. After 16 matches, they are sitting in 10th place with 23 points, leaving fans frustrated with the team's lack of progress.

In light of this, fans are calling for the club to shift its focus back to achieving victories and improving as a football team. The ongoing partnership with Netflix has only heightened dissatisfaction, with many supporters unable to accept the prioritization of commercial activities over sporting achievement.

Some fans have even planned peaceful protests during the upcoming matches against Liverpool and Wolverhampton to express their displeasure with the club's current direction.