“BTS at No. 3, SEVENTEEN at No. 2—Who's No. 1?” December K-pop Idol Group Brand Rankings in Korea (Top 50)

BLACKPINK has claimed the top spot in the idol group brand reputation rankings for December. According to the Korea Corporate Reputation Research Institute's report released on the 19th(KST), the rankings were determined with BLACKPINK in first place, followed by SEVENTEEN in second and BTS in third.

The institute analyzed 100,246,339 pieces of idol group brand big data collected from November 19 to December 19. The analysis focused on measuring how much domestic consumers engage with and value idol group brands.

The brand reputation rankings are based on data that combines both boy groups and girl groups, analyzing consumer participation, media coverage, communication, and community interaction to calculate the brand reputation index.

This month’s top 50 idol group brand reputation rankings are as follows: BLACKPINK, SEVENTEEN, BTS, aespa, IVE, BIGBANG, FIFTY FIFTY, (G)I-DLE, LE SSERAFIM, Stray Kids, BABYMONSTER, ITZY, KISS OF LIFE, EXO, SHINee, NCT, NMIXX, Red Velvet, Oh My Girl, ENHYPEN, THE BOYZ, TXT (TOMORROW X TOGETHER), RIIZE, ILLIT, tripleS, TO1, MEOVV, TREASURE, MAMAMOO, TWICE, Apink, Kep1er, ZEROBASEONE, ATEEZ, ASTRO, BTOB, MONSTA X, SUPER JUNIOR, BOYNEXTDOOR, UN1CE, PENTAGON, Girls’ Generation, TVXQ, STAYC, KATSEYE, WINNER, NOWADAYS, VIVIZ, EVNNE, and Xdinary Heroes.

This comprehensive analysis showcases the immense popularity and influence of K-pop idol groups in the domestic market.