Netflix’s ‘Culinary Class Wars’ Creator to Produce A K-Beauty Survival Reality Show

Studio Slam, the creator of Netflix's original show Culinary Class Wars, which sparked a global K-food craze, is reportedly preparing another major project aimed at the global stage.

According to a report on November 9 by Hankyung, Studio Slam is working on a global survival program focused on K-beauty. A source from the broadcasting industry revealed that “Studio Slam, following the success of Culinary Class Wars, has selected K-beauty and makeup as the next global theme, and we can expect another fresh concept unique to Studio Slam."

While Culinary Class Wars captured culinary competition with the "black spoon vs. white spoon" concept, this new K-beauty survival show will spotlight South Korea's highly influential makeup artists and beauty trends, which are gaining global attention. Given the dominant status of South Korea's beauty industry in the global market, the program is expected to further cement K-beauty’s global standing.

Studio Slam, led by CEO and PD Yun Hyun-jun, has earned a reputation for its outstanding production skills and innovative ideas, standing as a powerhouse in the entertainment industry. Yun, who started his career producing Happy Together’s “Jangban Song Room” segment, has since created hit programs like Shinhwa Broadcast, Crime Scene, Sugar Man, Hyori’s Bed & Breakfast, and Let’s Eat Dinner Together, gaining recognition for his work.

Since its establishment in 2020, Studio Slam has made a name for itself with the Sing Again series and achieved consecutive hits with Crime Scene Returns and Culinary Class Wars. Notably, Culinary Class Wars became a global sensation on Netflix, securing the No.1 spot in global content rankings with its unique class conflict concept around food.

The K-beauty survival show is expected to capture the attention of beauty fans worldwide. With South Korean makeup artists and beauty trends already widely recognized, and the influence of Korean beauty content spreading through platforms like YouTube and social media, Studio Slam is poised to leverage these trends to produce a highly anticipated survival program. This project will not only showcase beauty skills but also emphasize creativity, individuality, and cultural sensibility, promoting the uniqueness of the Korean beauty industry to the world.

Set to premiere in the second half of next year, the show is currently in discussions with multiple platforms, including OTT services.