BLACKPINK's Rosé “APT.” Breaks Records with K-pop Artist's Fastest Achievement

On the 5th, YG Entertainment's subsidiary The Black Label announced the music video for the duet song "APT." by BLACKPINK's Rosé and pop star Bruno Mars has reached 500 million views on YouTube.

The video, released on the 18th of last month, surpassed 500 million views in just 47 days and 22 hours. This is the fastest record for both K-pop solo and group artists. "APT." is a pre-release track from Rosé's first solo album, "RosiE," which was released on the 6th.

The song, with its addictive chorus of repeating "Apartment, apartment," reached No. 8 on the US Billboard Hot 100 and No. 2 on the UK Official Singles Chart. The album includes 12 tracks, including "APT." and "Number One Girl," with Rosé participating in the songwriting and composition of all the tracks, sharing heartfelt stories.

Earlier on the 6th, Spotify, the world's largest music streaming platform, announced that BTS's Jin's title track "Running Wild" from his first solo album "Happy" ranked No. 20 on the "Weekly Top Songs Global," marking its third consecutive week on the chart. Jin's album "Happy" was released by YG Plus (YG PLUS).

Meanwhile, YG Plus is the company distributing music for YG Entertainment and The Black Label artists. YG Plus has been experiencing continuous positive developments. Last month, the rookie girl group Baby Monster received praise for their first full-length album, and 2NE1 also reunited. Furthermore, BLACKPINK, which achieved the biggest success in K-pop history, is expected to be active next year, sparking interest in how these events will affect its stock.